Behind the Scenes: The Journey of Creating Our Beloved Natalie Jacket

Have you ever wondered what goes into creating one of your favorite styles from KINDA? Let us take you behind the scenes of the making of our beloved Natalie Jacket, from the initial idea to the final product arriving at your doorstep.
It all starts with an idea - a vision of what we want the Natalie Jacket to be. This concept is then sent off to our talented pattern maker, who brings it to life by creating a detailed pattern that will be the blueprint for our jacket.
Next comes the exciting part - choosing the fabrics! We delve into a world of beautiful colors and prints, carefully selecting the perfect ones that embody the essence of the Natalie Jacket. Once the fabrics are chosen, we determine the quantity needed and place orders for the rolls of fabric.
When the fabric arrives, it's time to head to the cut house. Here, skilled artisans lay out the pattern pieces on tables, meticulously cutting layers of fabric into small pieces that will eventually form the jacket.
But the details don't stop there. We handpick trims and get custom-made tape for the inside feature of the jacket, along with our branded sizing labels, zips, and wash care labels. Every element is chosen with care to ensure the highest quality and craftsmanship. Then, it's over to our wonderful CMTs (Cut, Make, Trim) who work their magic, sewing together each piece of the jacket with precision and expertise.
 As the production process nears completion, we prepare for a photoshoot with our amazing models, makeup artists, and photographer at a professional studio.
Once the images are captured and perfected, they're uploaded to our website, and the Natalie Jackets are officially ready to order! Each jacket is lovingly wrapped and packed, ensuring it arrives beautifully at our customer's doorstep, ready to be worn and cherished.
So, the next time you slip into your Natalie Jacket, remember the journey it took to reach you - from concept to creation, every step infused with passion, dedication, and attention to detail. Thank you for being a part of our KINDA journey and for choosing our beloved Natalie Jacket to be a part of yours.

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